Robb is a principal at The Linnaean Company, a consultancy focused on software and data science. Linnaean also operates its own products, including Proximate, an experiential marketing software tool for brands and associations, and a forthcoming tool for investment managers.
Many of his research and commercial projects concern the intersection of persuasion and the scientific method: how companies can use data to define their offering and audience, then evaluate and improve.
MBA in Business Administration, 2016
Harvard Business School
AB in History and Science, 2010
Tools to help agencies and associations to collect and analyze member data.